It happens
- john garrish
- May 29, 2024
- 1 min read
Updated: Feb 1

PMs obsess about all the things, and how to differentiate and what the market needs and what the user needs and how to win and how to drive outcomes and revenue and reduce churn and and.
All the things.
But sometimes its the smallest thing that hurts your product.
It's what you don't expect to be a problem, that will be a problem.